just in time for the 3-day weekend!
Via Consumerist comes a feature in Business Week about vodka. The author theorizes that there is no discernible difference between different brands of vodka, because it's a "neutral" liquid--no aging or oak barrels, the goal of the end product to be as flavorless as possible. Preferences are based on marketing and snobbery.
He served a group of his friends--including one self-professed "vodka expert"--a variety of straight shots and mixed drinks, and no one could tell in a blind test the difference between Absolut, Popov, Ketel One, Smirnoff, Skyy, Belvedere, Grey Goose, and Vox.
Heh! I've been telling my friends who are Stolichnaya or Grey Goose snobs for years that they're suckers. It all tatstes like lighter fluid, anyway. My vodka of choice is Smirnoff, which retails for around $9.99 a bottle. Goes great with V-8 juice and a dash of Tabasco. Sometimes I get Skyy, because it's distilled locally and bottled in cobalt blue glass--I have a weird obsession with things that come in cobalt blue bottles. I gather it's considered rather high-end in other parts of the country, but it's pretty cheap around these parts.
Comments
Most vodkas *try* to be as flavorless as possible, but when they fail, you can tell. The aftertaste on a low-end vodka gives it away for my wife and I, every time. I've called out a bartender on more than one occasion where they tried to pull a bait-and-switch with a cheap vodka for the higher-end one I asked for. And I can count the number of bars around here that keep their vodka in a freezer chest on one hand, so I'll continue to be a vodka snob when I occasionally order a drink out somewhere.
You keep telling yourself that snobby, if it makes you feel better about all the money you've pissed away. Literally. And did you even read the article? They didn't just do frozen shots, they also drank martinis and Cape Cods.
I'm getting kind of tired of your comments. They're always defensive, pedantic, and know-it-all. If you can't handle it when someone writes something that disagrees with your very narrow worldview, you should stop reading blogs.
I find your posts enjoyable and worth some discussion, which is why I have had you as a neighbor and leave comments. I guess I've been blocked from leaving comments, so thanks for letting me participate in your blog up until now. I hope it continues to be a place where you can feel comfortable writing and I promise not to harass you or leave any comments in the future.